Maximum Moisturization System.Fade-resistant colour technology.Dark & Lovely Hair Color has been enhanced with a new fade-resistant colour technology.The new formulation is designed to help improve colour resilience while maintaining the radiant color that you love.
Formulated for women of color, Dark & Lovely introduces Generation 2000 Hair Color technology featuring Quadro-Conditioning!
This advanced, 4-step conditioning system gives your hair maximum moisturization, and delivers vibrant, true-to-you color.
An innovative formula that delivers vibrant, fade-resistant color and shine. This new formula contains Dark and Lovely’s exclusive Moisture Seal Technology for double the conditioning power- especially designed to help protect relaxed and natural hair while coloring. The result is silky, shiny hair and luxurious, rich color.